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What will you do with this paper?
Of Old Memories and Past Moments
This is a MUST read...
Thoughts on Marketing 2
Strategic Thinking

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What will you do with this paper?

I saw a picture the other day of a student in cap and gown, eating alone in a restaurant; he seems to be wondering about something. The caption read: "I just realized that I have gone from undergraduate to unemployed". How sad. How true.
Yet it seems that those still in college--whether freshmen or seniors--have not, or have refused to, grasp the seriousness of the situation. Newsweek (Millenial College Graduates: Young, Educated, Jobless. Leah McGrath Goodman, 05/27/2015, 6:22 AM) writes that "This spring, an 

Of Old Memories and Past Moments

Spider webs— the spider, after spinning its web, will then wait on or near the web for a prey animal to become trapped. The spider senses the impact and struggle of a prey animal by vibrations transmitted through the web. The more the struggle (thoughts, worries, habits, attitudes…), the higher the vibrations telling the spider that the animal is ready to be devoured. It is common for webs to be about twenty times the size of the spider building it. It is common for so-called problems to be at least twenty times their size in the mind, in the soul, than they are in reality. The more we feed them mentally and spiritually, the more power we give them over our lives. It is interesting that once the spider has finished using the web, the spider web then becomes a cobweb; a rather still somewhat sticky and yucky substance hanging on the walls and crevices and corners of a given location— If you don’t make any attempts to change or adjust your thinking, quite often that location is your current life, and eventually your future.  Leave your “history" out of it –it is remnants of past deceptions, losses, and missed opportunities. It already happened and we are addressing a change for the now and the tomorrow.

This is a MUST read...

http://info.liftphd.com/blog/improved_decision_making

Thoughts on Marketing 2

I never imagined anyone would be reading my stuff; so I did not consider continuing to write. Anyhow, thanks to all. The responses have been inspiring, and I deeply regret not answering your comments, some of which I just realized existed. What a marketer, ey? Please read on...
 
Someone once asked me, "What is one of the first things you would do to determine a proper marketing direction seeking better results?" My response was rather simple and direct. If the measurement or evaluation of your efforts in each (and I do mean "each," because all search engines are not created equal, a brochure is not the same a s a flyer, radio is not just radio.

Strategic Thinking

 Success Through Picture Painting:
A Keynote Address on Strategic Thinking
 
Manuel A. Escalante G., DBA
 
 
Remember if you will a well-known Italian by the name of Christopher Columbus. With a good selling proposal he was able to convince his financial backers to provide money for his journeys. When he left, he didn't really know which way he was headed; when he arrived, he didn't know where he was; when he returned, he didn't know where he had been. In spite of this lack of vision he was able to make the trip three times in seven years.

Thoughts on Marketing 1

I plan to use this blog to bring tips and ideas on marketing and consumer behavior strategy to anyone interested in such subject matter. In their "The 22 Immutable Laws of Marketing", Ries & Trout say, "Billions of dollars have been wasted on marketing programs that couldn't possibly work, no matter how clever or brilliant. Or how big the budgets."
First, a few things (amongst many) that marketing is not. Marketing is not, and/or you are not a "marketer" if you: